Navigating Logistics: Setting Up and Taking Down Double Decker Displays

When it comes to showcasing your brand at trade shows and events, double decker displays stand out for their grandeur, complexity, and customization potential. However, setting up and dismantling these structures involves intricate logistics that go beyond standard booth setups. A bigger and more versatile display will also mean a slightly more complicated set-up and… Read more »

Customization Tips for a Unique and Authentic Double Decker Display

Any vendor who regularly attends trade shows knows that standing out isn’t an option, it’s a necessity. And there’s no easier way to do that than with a unique and memorable display to show off your products and/or services. Double decker displays have become an increasingly popular way to – quite literally – stand out,… Read more »

Cost Efficiency: Managing Your Budget for a Double Decker Display

Anyone who immersed in the world of trade shows knows that cost efficiency is far from just a buzzword—it’s the backbone of a successful marketing strategy. If you want the event to be worthwhile for your business, you have to be sure you can reach and impress as many potential customers as possible while spending… Read more »

Maximizing Your Trade Show ROI: Strategies for Success

So, you’re looking to maximize your return on investment (ROI) at trade shows. Well, you’re in the right place. In this blog, we’ll share proven techniques that can help boost your trade show ROI from start to finish. Have a Game Plan Before you step foot on the trade show floor, it’s essential to have… Read more »

Trade Show Swag: Choosing the Right Promotional Items for Your Brand

In the trade show world, promotional items, or “swag,” play a crucial role in reinforcing your brand message and creating a lasting impression. But with so many options available, it’s essential to choose the right giveaways that grab attention and reflect your brand’s identity. In this blog, we’ll explore the psychology behind promotional items and… Read more »

Eco-friendly Exhibits: Creating Sustainable Trade Show Booths

As the world becomes more environmentally conscious, it’s essential to consider the impact of our actions, even in the trade show industry. This blog will explore the latest trends in eco-friendly materials and practices for designing and constructing sustainable trade show booths. We’ll also delve into green promotional materials to help you make a lasting… Read more »

The Art of Networking: Mastering Face-to-Face Interaction at Trade Shows

In today’s digitally-driven world, face-to-face interactions are becoming increasingly rare. However, trade shows offer a unique opportunity for professionals to network and build relationships in person. Mastering the art of networking at trade shows can help you create lasting connections and open the door to potential partnerships and business opportunities. In this blog, we will… Read more »

Unique Ideas For Your Trade Show Booth

When attending a trade show, one of the main ways to acquire new connections and business is to stand out. And, like most things, there’s a right and a wrong way to do so! While we don’t recommend blasting loud music, there are unique additions that can draw people in, and once they’re in, you… Read more »

Questions To Ask Before, During, And After A Trade Show

Going to a trade show involves preparation in every area- materials, attendance, travel, budget, distribution tactics…it can be overwhelming! While we can’t give you your budget, we can give you some straightforward questions you can ask yourself (and your team!) before, during, and after a tradeshow! Before Going to A Trade Show – What promotional… Read more »

Is It Better To Rent Or Own Your Trade Show Display?

When you think of your booth, you’re probably thinking of the details like size, color, and what branding you want. However, an important question to consider is if you want to rent or own your trade show display. Both have benefits and potential drawbacks- what may fall under “con” for some may be a nonissue… Read more »